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POKEMON – FANDOM

In partnership with Fandom and General Mills, we created a fully responsive interactive trading card experience. The task was to create a co-branded website that captured audiences, generated brand awareness, and fueled in-store product sales. Fans could explore limited edition cards, found in specially marked cereal and learn more info and stats about individual Pokémon characters through the interactive experience.  The website featured a custom Kanto inspired parallax illustration and interactive trading cards.

Agency: Joystick

Role: UI & UX Design

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